Hasbro says it was hacked, and may take ‘several weeks’ to recover

American toy-making giant Hasbro confirms cyberattack

Hasbro, the American toy-making giant, has confirmed a cyberattack, stating that it may take “several weeks” to resolve the incident.

The company, known for properties like Transformers, Peppa Pig, and Dungeons & Dragons, disclosed the intrusion in a filing with the U.S. Securities and Exchange Commission on March 28. As a result, some of its systems were taken offline.

To ensure continuity of operations, Hasbro has deployed business continuity plans to manage key operations such as order processing and product shipments while addressing the cyberattack.

Although parts of Hasbro’s website were inaccessible, the company is actively working with cybersecurity professionals to secure its systems and operations.

The nature of the cyberattack remains unspecified, and Hasbro spokesperson Andrea Snyder declined to provide further details, citing ongoing investigations.

Large companies like Hasbro are increasingly targeted by hackers for data theft and ransom demands, leading to operational disruptions and financial repercussions.

Hasbro warned investors of potential delays as it navigates through the aftermath of the cyberattack and assesses the extent of the breach.

With over 5,000 employees, Hasbro is a prominent player in the toy and entertainment industry, holding intellectual property rights to popular brands like Monopoly, My Little Pony, and Magic: The Gathering.

If you have insights on Hasbro’s data breach, you can reach out to the reporter via encrypted message at zackwhittaker.1337 on Signal.

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