During CEATEC 2024, Fujitsu’s booth, themed “Vision AI Park*“, showcased how AI acts as a trusted assistant in sports, healthcare, and culture. The spotlight was on Fujitsu’s Human Motion Analytics (HMA)*, utilizing markerless computer vision, AI, and data to enhance sports performance, improve well-being, and preserve traditional art.
Visitors witnessed firsthand how AI can digitize human movements, providing instant actionable insights, opening new possibilities in various fields. Fujitsu’s AI-centric strategy aims to foster economic growth and enhance quality of life by fostering a future where humans and AI collaborate and progress together.
Sports Zone: Revolutionizing Training with AI and Data
Fujitsu Red Wave emerged as Japan’s top women’s basketball team after winning the W League playoff championship in April 2024.
At CEATEC 2024, Fujitsu partnered with the Red Wave to create an interactive basketball booth. Using HMA technology, AI analyzed visitors’ shooting forms, offering real-time improvement suggestions based on Red Wave players’ data. Participants could compare their techniques with elite athletes and monitor enhancements through AI-guided feedback.
I tried the demo and made improvements to my shooting form. Here’s how it worked: