Link shorteners are tools used to shorten long URLs, creating links with fewer characters and allowing for the inclusion of specific closures or aliases. They also add your domain name for easy access by consumers.
Long URLs can be off-putting to users, even if they fit character limits. Shortened URLs not only look better but also provide a better user experience for customers and social media followers.
Many individuals and businesses may not be aware of URL shortener websites that can help create visually appealing links for their audience. To address this gap, I have compiled a list of the best URL shorteners in this guide, gathered from various social discussions.
What Exactly is a URL Shortener?
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A URL shortener converts long links into shorter, more attractive ones. These tools offer features such as click analytics, UTM parameter support, and retargeting, allowing you to track link metrics and enhance link performance.
Creating aesthetic URLs ensures that users are redirected to the exact location, without using excessive characters. A good URL shortener enables you to share links efficiently and measure their performance.
Reasons to Shorten Your URLs
There are several reasons why you should consider shortening your URLs:
- To reduce the number of characters in your links
- To hide UTM tags for cleaner links
- To make it easier to copy and share links
- To track clicks on third-party platforms
5 Best URL Shorteners to Create Decent Links
There are numerous URL shorteners available, each offering detailed analytics. However, the top 5 best URL shorteners for creating visually appealing links are listed below:
1. Bitly
Bitly is a popular full-service, business-grade URL shortener. You can shorten links without creating an account by pasting your URL on the homepage. Bitly offers branded links, QR codes, rich data, and multiple user accounts. You can track your marketing campaign performance and share content with your target audience.
Pricing
- Free: $0/month
- Starter: $8/month (paid annually)
- Basic: $35/month or $29/month paid annually
- Premium: $300/month or $199/month paid annually
- Enterprise: Custom pricing
2. TinyURL
TinyURL allows you to create custom short links with valuable insights. Registered accounts can create unlimited URLs and access additional features like monitoring and analytics. You can customize the front portion of your shortened URLs and add your domain or subdomain for branding.
Pricing
- Free: $0 per month
- Pro: $12.99 per month or $9.99/month paid annually
- Bulk 100K: $129 per month or $99/month paid annually
3. Rebrandly
Rebrandly is a custom URL shortener for creating branded links. It allows you to customize and brand URLs with your business domain name. Rebrandly offers a comprehensive dashboard for tracking insights and is suitable for small businesses looking to create, share, and track shorter URLs.
Pricing
For Individuals:
- Free: $0/month
- Essentials: $34/month or $24/month paid annually
- Professional: $99/month or $75/month paid annually
For Teams:
- Teams: $499/month or $417/month paid annually
- Enterprise: Custom pricing
4. URL Shortener
URL Shortener is a versatile tool for affiliate marketing, bloggers, and influencers. It focuses on enhancing location-based targeting and offers conversion tracking features. The platform integrates well with popular content management systems like WordPress and Shopify, providing valuable tools for maximizing link performance.
Pricing
Free for all individuals and businesses
5. Free URL Shortener
Free URL Shortener is a quick and easy tool that does not require registration. You can paste your link on the landing page and shorten it instantly. Customize your shortened links to make them unique and enhance brand visibility.
Pricing
Free: Free tool
Final Verdicts
These are the 5 best link shortening websites that can help transform your long URLs into concise and visually appealing links. While there are many other tools available, these have been tested and verified for their effectiveness in link transformation. Choose the best URL shortener from this list to enhance your online presence and improve user experience.
