Salesforce announced today that it has entered into a definitive agreement to acquire Informatica, a cloud data management company, for approximately $8 billion in equity. This move is aimed at enhancing Salesforce’s AI strategy by establishing a unified agentic AI architecture with Informatica’s data management services. The goal is to enable AI agents to run at scale, responsibly, and safely.
Marc Benioff, chair and CEO of Salesforce, stated, “Together, Salesforce and Informatica will create the most complete, agent-ready data platform in the industry.” Amit Walia, CEO of Informatica, added, “Joining forces with Salesforce represents a significant leap forward in our journey to bring data and AI to life.”
The deeper dive into the tech underlying the deal involves strengthening Data Cloud’s leadership in the customer data platform space, elevating Agentforce, augmenting Salesforce’s Customer 360 CRM, governing understanding for MuleSoft, and providing context-rich insights for Tableau users.
SnapLogic CEO Gaurav Dhillon, co-founder of Informatica, expressed mixed feelings about the deal, acknowledging the potential benefits while also recognizing the challenges it may pose for customers. He emphasized the importance of having a single platform for application and data integration, but noted that the process of combining legacy platforms like MuleSoft and Informatica will be complex and time-consuming.
Overall, Salesforce aims to integrate Informatica’s technology quickly and efficiently to drive AI-driven growth and deliver sustained benefits to stakeholders. The deal is expected to close early in the first quarter of Salesforce’s fiscal 2027, pending regulatory approval and other conditions.
